BIG ROCK BREWERY ANNOUNCES COMMISSIONING OF NEW CAN LINE IN CALGARY

For Immediate Release

BIG ROCK BREWERY ANNOUNCES COMMISSIONING OF NEW CAN LINE IN CALGARY

Highlights:

• The previously announced new can line, which increases packaging capabilities and brings total packaging capacity in Calgary up to 1.4 million hectoliters per year, was commissioned on November 15, 2021;

• The flexibility to package various can formats at can line speeds of 200 to 850 cans per minute allows the business to offer co-packing services to a wider array of potential customers;

• Installation of tunnel pasteurization provides greater consistency and quality of finished goods and supports future innovation as consumer demand continues to shift to ‘better-for-you’, non-alcoholic, ‘ready-to-drink’, and seltzer product offerings; and

• Despite the delays due to the global supply chain constraints, this complex project remained on budget.

November 17, 2021 — Calgary, Alberta — Big Rock Brewery Inc. (TSX: BR) (“Big Rock” or the “Corporation”)    is pleased to announce the successful commissioning of the new can line in Calgary that was previously announced in February of 2021 and is an initial step in the Corporation’s long term strategic growth plan. The installation of the new can line, which includes tunnel pasteurization, provides the Corporation with greater packaging capabilities at high speed, improved consistency, and the ability to drive greater efficiencies at the Calgary facility, long term.

“We are excited by the additional capabilities and capacity that this canning line provides as it enables us to transition to the ‘Fill up’ phase of our long term strategic plan in 2022,” stated Wayne Arsenault, Chief Executive Officer, “Big Rock has a history of innovation that is deeply embedded in its roots, and this investment upholds that tradition and further reinforces our Calgary facility’s reputation as a premier production and packaging facility in Western Canada.”

Forward-Looking Information

Certain statements contained in this news release constitute forward-looking statements. These statements relate to future events or Big Rock’s future performance. All statements, other than statements of historical fact, may be forward-looking statements. Forward-looking information are not facts, but only predictions and generally can be identified by the use of statements that include words or phrases such as, “anticipate”, “believe”, “continue”, “could”, “estimate”, “expect”, “intend”, “likely” “may”, “project”, “predict”, “propose”, “potential”, “might”, “plan”, “seek”, “should”, “targeting”, “will”, and similar expressions. These statements involve known and unknown risks, uncertainties and other factors that may cause actual results or events to differ materially from those anticipated in such forward-looking statements. Big Rock believes that the expectations reflected in those forward-looking statements are reasonable but no assurance can be given that these expectations will prove to be correct and such forward-looking statements included in this news release should not be unduly relied upon by readers, as actual results may vary materially from such forward-looking statements. These statements speak only as of the date of this news release and are expressly qualified, in their entirety, by this cautionary statement. In particular, this news release contains forward-looking statements pertaining to the anticipated packing capabilities and benefits of the of the new can line, Big Rock’s ability to drive greater efficiencies in its Calgary facility, and Big Rock’s ability to implement the next phase of its long term strategic plan.

With respect to the forward-looking statements listed above and contained in this news release, management has made assumptions regarding, among other things, the demand for additional packaging capacities and capabilities and the results of the use thereof.

Some of the risks which could affect future results and could cause results to differ materially from those expressed in the forward-looking information and statements contained herein include the risk factors set out in the Corporation’s annual information form and also include, but are not limited to, the risk that managements assumptions in respect of the new can line, including regarding the potential customer base therefore and the benefits thereof, will not be correct.

Readers are cautioned that the foregoing list of assumptions and risk factors is not exhaustive. The forward-looking information and statements contained herein are expressly qualified in their entirety by this cautionary statement. The forward-looking information and statements included in this news release are made as of the date hereof and Big Rock does not undertake any obligation to publicly update such forward-looking information and statements to reflect new information, subsequent events or otherwise unless so required by applicable securities laws.

About Big Rock Brewery Inc.

In 1985, Ed McNally founded Big Rock to contest the time’s beer trends. Three bold, European-inspired offerings – Bitter, Porter and Traditional Ale – forged an industry at a time heavy on easy drinking lagers and light on flavour. Today, our extensive portfolio of signature beers, ongoing seasonal offerings, six ciders (Rock Creek Cider® series), custom-crafted private label products and other notable, licensed alcoholic beverages keeps us at the forefront of the craft beer revolution and still proudly contesting the beer and alcoholic beverage trends of today. Big Rock has brewing operations in Calgary, Alberta, Vancouver, British Columbia, and Toronto, Ontario. Big Rock trades on the TSX under the symbol “BR”. For more information on Big Rock visit www.bigrockbeer.com.

For further information, please contact:

Wayne Arsenault, President & Chief Executive Officer, or Don Sewell, Chief Financial Officer:

Phone:                (403) 720-3239

Fax:                    (403) 720-3641

Email:                 investors@bigrockbeer.com