For Immediate Release
Now taking Pre-orders online with only 3000 bottles available
Calgary, AB (February 1st, 2018) – Big Rock Brewery Inc (TSX: BR) launched pre-orders online today for its limited edition lambic style kriek. This is the first release from their customized cool ship program. The kriek has taken just short of two years to produce and there are only 3000 hand-numbered bottles available for purchase.
Craft beer fans can reserve theirs online today at bigrockbeer.com/beer/kriek for pick-up beginning February 8th at the Calgary Big Rock Brewery Beer Shop and 2 locations in Ontario (Etobicoke’s Big Rock Brewery Beer Shop), and The Beer Shop (main floor) at Liberty Commons at Big Rock Brewery in Toronto.
Big Rock’s wild ale, authentic Belgian style program has been developed in Calgary where an isolated room has been added onto the brewery, which includes a custom built 2,000 litre cool ship. The room has been designed to replicate the open fermentation conditions of Belgian breweries where they specialize in brewing traditional lambic sour beers.
“You can never re-create what has been done in Belgium over a couple hundred years, but you can try.” says Paul Gautreau, Big Rock’s Brewmaster.
Paul was inspired after a trip to Belgium. He spent some time at Oud Beersel (in the town of Beersel) where they just open the windows of their brewery by the Senne River and let the wild yeast come in.
“Our Calgary brewery is near barley fields, we have gardens with bees and cherry trees, and the Bow River nearby. There is a lot of flora and fauna out there. Every brewery in Belgium has its own unique taste, and it’ll be no different here.” says Gautreau.
Price: $18.95 (plus tax and deposit) per 650mL bottle
Here’s what you can expect from our Lambic Style Kriek:
Key Ingredients: Canadian grown cherries and Belgian sugar
Mouthfeel: Light body with subtle CO2 tingle
Character: A balance of sweet and sour. The cherry lends a creamy head, red hue and tart but fruity bouquet.
Reserve your bottle now: bigrockbeer.com/beer/kriek to reserve one of 3000 bottles. Follow Big Rock’s social media channels for further small batch release dates.
Valentine’s Day Brewery Tour Experience at Big Rock Breweries: Sample the kriek and learn more about our unique brewing process. Big Rock is offering special Valentine’s Day Brewery tours in Calgary and Etobicoke. Go to bigrockbeer.com/tours to book your spot.
About Big Rock Brewery Inc.
In 1985, Ed McNally founded Big Rock to buck the time’s beer trends. Three bold, European-inspired offerings – Bitter, Porter and Traditional Ale – forged an industry at a time heavy on easy drinking lagers and light on flavour. Today, our ten signature beers, ongoing seasonal offerings, four ciders (Rock Creek Cider® series) and custom-crafted private label products keep us at the forefront of the craft beer revolution, still proudly bucking the time’s beer trends. Big Rock brews in Calgary, Alberta, Vancouver, British Columbia, and Toronto, Ontario.
For further information, interviews or high-res images please contact:
Susanne Fox, Communications Manager